Today we want you to meet the gorgeous sisters behind the Iron Orchid Designs label: Josie and Sally! These talented gals have two new lines with us! Not only do we have a quickie interview with them, but they will also be showing off one of their new lines on our LWP show today! (Scroll down for details)
Here's an excerpt from a recent interview we did with IOD in our June edition of My Prima Place.
Iron Orchid Designs is a beautiful name, how did this name come about?
Our name was inspired by contrast. specifically, feminine contrast. Being a woman requires a unique combination of strength and vulnerability. Whether you are single, or married, working outside of the home, or a stay at home mom, being a woman means making difficult decisions, perseverence and self discipline. Yet, we are made uniquely to nurture, and to yield. That is a huge part of who we are. So, it's about the beauty of feminine contrast.
We love your distinct design style, what inspires you to create such stunning collections?
We have both been drawn to certain elements, at least in part, due to our upbringing. The aged, worn, vintagey feeling, mixed with a touch of baroque, I think, is rooted in tour childhood. Some of my best memories were from when we lived in an agricultural area in an old farmhouse. Our mother was the queen of thrift shop finds, before it was cool. In fact, I don't know that I should divulge this, LOL, but she has been known to dumpster dive for treasures, like a discarded antique chair that simply needed a little bit of love.
What inspired you to go into the scrapbooking industry and what is the part that you enjoy the best?
Well, Sally had been scrapbooking for some time, and I had been doing graphic design for a newspaper, and we both valued memory keeping. I can't remember exactly what brought it all together, but here we are, and we are both so grateful for it.
Do you personally scrapbook? If so, what are your favorite types of projects?
Yes, we do. And we tend to like and use products that are similar to the stuff we create (yikes, that sounds arrogant!LOL), vintagey stuff that feels familiar and worn.
What other industries have your designs been featured in?
Framed art, furniture and fabric industries
What advice would you give someone who is beginning to design?
Get over yourself as soon as possible (wink wink). That's tough to swallow, but we have learned that the sooner you can not take constructive (and sometimes not so constructive) criticism personally, the better off you will be, AND the more you will grow in your craft. For a while, we were so connected to what we made, that it was hard to see that our product is not us. It's something that we make, and that's good, but it's not a measure of who we are, it does not validate us. And then, we could hear when the art director had suggestions. And many times those suggestions improved our work. But it takes humbling yourself and in a sense (i think a healthy sense), detaching from your work. We believe that your work is what you do, it is not who you are.
Finally, if you could describe your design team in one word what would it be, and why?
Harmonious. It has been a process, but I am daily grateful for the wonderful working relationship that we have. We both are. We face differences, ofcourse, but we have learned to communicate through them, in a way that builds us both up as individuals, as well as our team. I love my sistow with the fierce love of one billion kittens, and am blessed to get to work with her :)
How would you like to meet Josie and Sally? They will be on Live with Prima today at 11:00am PT/ 2:00pm ET/ 6:00pm GMT/ 7:00pm IRE, UK to show off their new line! Join us for the class right here on our ustream channel! Hope to see you there!